#2:Forbes names top 10 sports team brands, Man United sixth

abc news - #2:Forbes names top 10 sports team brands, Man United sixth


Forbes’ extensive list of finances in sports always causes quite a stir, and this year is no different.
The outlet has named its top 10 “most valuable team brands in sports” and Premier League side Manchester
United comes in at sixth place along with a whole host of NFL, MLB and NBA franchises.

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This is how Forbes figures it all out:

“Team brand values are derived from calculating the portion of team’s enterprise value that is not attributable to the size or demographics of its market, or league-shared revenue.”

So, there you have it.

As you can see from the list below, four soccer teams make it into the top 10 as Real Madrid lead the way with United, Barcelona and Bayern Munich bunched closely behind them.

Despite United’s relative lack of success in recent years, their brand continues to remain among one of the most recognizable on the planet as their commercial growth —